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Smarter Quotes, Better Forecasts: Evolving Product Tools Across Regions

Evolve Existing Products
How an Ag precision machinery leader replaced complex quoting with a centralized digital platform to streamline dealer workflows and boost sales forecasting across regions.

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Customer Description

A global agricultural machinery company supporting dealers and internal sales teams across Argentina, Brazil, and Europe.

Challenge

The quoting process was fully manual, relying on Excel files and deep product knowledge to build quotes—leading to inefficiencies, limited forecasting capabilities, and operational bottlenecks.

Solution 

Magoya delivered a centralized web platform to automate quoting and ordering processes, tailored for dealer workflows. Core capabilities included:

  • Guided quote creation with product configuration logic
  • Real-time tracking of quotes and orders- Email and in-app notifications to enhance communication
  • Regional workflows including startup support, warranty claim tracking

Approach

Magoya assembled a cross-functional delivery team to design and build the platform, working closely with client stakeholders to:

  • Map the quoting process and user roles
  • Design a user-friendly interface
  • Deliver region-specific functionalities
  • Provide ongoing enhancements and support as adoption scaled
The Magoya team is always committed to understanding the business and the "pains" of its clients. Together, we have developed a customized platform that allows us to manage processes with our partners and clients in an optimized and intuitive manner, reducing operational errors, giving prices and conditions consistency, and adding value to our business.- Supply chain manager

Functionality

  • Features: Quoting and order tracking, product catalog, notifications
  • Regional Capabilities: Startup Support, Try & Buy, Warranty Claims

Results

The platform improved operational efficiency and sales visibility. It became the primary sales tool across all supported regions, achieving 100% daily adoption among dealers and sales teams.

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